Here is a selection of our recent strategy workshops & presentations:
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How to increase your ratings without additional programming investments?
Analytical tools to optimize audience flow, counter programming, ad breaks
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Online and mobile vs classical broadcast
Broadcaster strategies when audience and revenue are under pressure
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KPI design work shop
Setting up a channel specific performance reporting system
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Diversification
Exploring revenue sources you did not imagine they existed
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No cannibalization, please!
Complementary positioning of several channels in a family of channels
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KYA – Know Your Audience!
Thought design for producers and programmers
(work tools for creative people in programming/production)
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TV Channel With a Soul
When the Marketing and Programming Decided to Love Their Audience…